men in a video conference

20 Astonishing Video Conferencing Statistics for 2024

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The meteoric rise of video conferencing is taking the world by storm. 

As a result, the video call is fast becoming an essential business tool rather than an optional innovation, video conferencing statistics reveal. 

So much so that we’re seeing everything from simple one-on-one meetings to large office meetings and ultimately to full events live-streamed and broadcast to the attendants.

The thing is:

This powerful tool is looking to not only survive the new trends of VA, VR, and machine learning but is positioning itself as critical in connecting global teams and companies.

Let’s look at the incredible stats behind this phenomenon.

Mind-blowing Video Conferencing Stats (Editor’s Choice)

  • Video meetings improve productivity by 50%.
  • Video conferencing has seen a 535% rise in daily traffic in 2020.
  • The value of the global video conferencing market in 2021 is estimated at $6.03 billion.
  • Bad meeting organization leads to a loss of over $399 billion per year.
  • 90% of people find it easier to get their point across on video.
  • 76% of employees use video conferencing for remote work.
  • 40 million users are conferencing on Skype daily during the first half of 2020.

General Video Conferencing Statistics 

1. The projected value of the global video conferencing market in 2021 is $6.03 billion.

(Grand View, MZA Consultants, PRNewswire, GlobeNewswire)

The value of the global video conferencing market reached $7.87 billion in 2020 from $3.85 billion in 2019 and is expected to drop to $6.03 billion in 2021.
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According to video conferencing statistics for 2021, the growth of the market is projected to reach a CAGR of 11.45% in the years 2020 to 2026. Some predictions estimate it might go over $9 billion by 2026.

Video conferencing market share in 2019 looked like this: 

Cisco was in the lead with 33% of the market, followed by Poly with 21%, and Huawei with 15%, while all others combined take up the remaining 30% of the market.

Looking at the video conferencing market share in 2020, the main players were Plantronics, Cisco, Huawei, Array, Logitech Avaya, Microsoft, Adobe, Vidyo and West Corporation.2.

2. Up to 47% of video conference users have reduced their travel costs. 

(Globe Newswire)

If in doubt when to use video conferencing, the answer is always and anytime. 

Video conferencing saves time and money, as nearly half of users say they have reduced business travel by using the video call options. 

Then there’s the convenience of it all, given that half of the respondents took video calls from their home office, while 21% conducted the conferences from their bedroom and 21% during their vacation time. 

The reality is: 

Conference calls in real life happen anywhere from bedrooms to parks, and from coworking spaces to remote campsites.

3. Video conferencing improves communication for 99% of people.

(LifeSize)

Workplace collaboration statistics show nearly all respondents said they thought there were improvements in communication and better collaboration when video conferencing was used. 

That it helps with building relationships in the workplace, which stretches even outside of the office, was the opinion of 98% of those questioned. 

In the same study, 89% of people said video calls helped them feel connected with their colleagues and the company.

4. Video meetings improve productivity by 50%.

(LifeSize)

Communication stats show improved communication and collaboration lead to an increase in productivity according to 98% of those questioned. 

What’s more:

Meeting statistics reveal that up to 94% of businesses included in the study said video calls increased their productivity. Around 38% believe employees are more productive if they are heavily relying on video conferencing instead of using it on occasion, conference industry statistics show.

5. As many as 76% of employees use video conferencing for remote work.

(LifeSize, Logitech)

Video calling statistics show that 76% of individuals use video calls to work remotely. Moreover, 43% of employee respondents said video communication helps their team to be more productive and bridge the distance between physical locations and teams scattered worldwide.

Up to 75% of those who work remotely report an increase in productivity and a better work-life balance, which is harder to achieve in a classic corporate office meetings oriented setup. 

And video engagement statistics point out 41% of companies believe businesses that embrace the use of video conferencing have more engaged employees.

According to research by Logitech, around 70% of global employees work remotely for at least one day of the week.

6. 90% of people find it easier to get their point across when they are seen, video conferencing statistics confirm.

(LifeSize)

Seeing someone and being seen helps you get your point across, nine in ten respondents say.

And your meeting recaps will be recorded and shared more effectively, as 22% of users turn to video just for that. 

And that’s not all:

As much as 89% agreed this practice helps complete projects or individual tasks faster, as it reduces the need for emailing back and forth.

Collaboration statistics found that sharing documents in real-time is easier for 38% of workers who said video conferencing greatly helped to speed up their collaboration on projects.

7. 35% of people use video calls as a way to feel more included and valued in their company according to video conferencing statistics.

(LifeSize)

Video conference in real life looks like this:

When it comes to psychological effects and benefits, as much as 63% of people stated they missed the sight of their coworkers’ faces when they were absent from calls. Additionally, 35% use video conferencing as a way to feel included and valued. 

And no wonder when we look at the fact that 85% reported a video call made them feel engaged with their coworkers if they could not be present at a meeting, .

When it comes to companies, 31% claim video conferencing is useful in creating better connections with customers, clients, and partners.

8. Bad meeting organization leads to a loss of over $399 billion every year.

(Software One, Meeting Report)

Time spent in meetings statistics from a 2019 Doodle report show more than $399 billion is lost yearly due to bad meeting organization. 

Video engagement stats show poorly organized meetings without an agenda done the right way are a leading cause of time and resources lost.

When it comes to video meetings, the quality of sound is at the top of the list, with the majority of respondents claiming poor sound quality is just as annoying as a meeting with no plan.

But video has its own time-wasting issues: 

Loop up conferencing shows 30% of the time allotted for a meeting is wasted if the setup isn’t simple and user-friendly.

New Video Conferencing Trends 

people discussing video conferencing statistics

9. 71% say face to face has numerous benefits, yet 65% percent of all remote meetings are done via audio-only, video conferencing stats reveal.

(Forbes, LifeSize)

There are still many who rely on audio-only meetings.

However, communication stats show 82% of those using video calls were less likely to be multitasking compared to having an audio-only meeting. That’s because you’re less likely to browse through files or get up while sitting in front of the camera.

10. 87% of the workforce says they feel more connected to each other when using video.

(SpearLine, Cisco Webex)

The vast majority, 80% reports video conferencing helped with their job and life satisfaction.
According to virtual meeting statistics for 2020, the right platform improves the productivity and happiness balance. So much so that by the end of 2021, around 30% of workers will choose to work from home a couple of days a week.

11. 93% of communication is non-verbal.

(Ring Central)

A shocking 7% of what we mean to convey is expressed with words. The remaining 93% is in non-verbal cues that go unreceived when using voice alone, emails or messages. This leads to lower understanding among the staff and harms the overall productivity along the line.

12. 51% see companies that use video conferencing as more innovative.

(Globe Newswire)

While 55% of people think companies are more collaborative when they allow the use of video conferencing, 31% of employees see those companies as more successful. Additionally, 51% think they are more open to innovation in technology at the workplace.

13. 25% of the 18 to 29 age group use video calls for work every day.

(Globe Newswire)

Looking at video conferencing adoption between different age groups, we find out that a quarter of those under 29 use the feature daily for work, while only 15% of those in the group from 45 to 60 do so. 

Video conferencing research shows that the numbers are somewhat similar when we compare the use of mobile devices in the same generations. 38% of those aged 18 to 29 use their phones for video calls at work, while just 23% of those aged 45 to 60 do so.

14. The use of video conferencing increased by 48% over the last couple of years, before the COVID-19 pandemic sudden surge in video use.

(Globe Newswire)

Exploring conferencing trends, we find out 80% of people use a video conference format for one-on-one meetings, and 78% do so when it comes to arranging team meetings.

15. Video conferencing in 2020 saw a 535% rise in daily traffic through the Zoom application.

(Guardian, Backlinko)

Video conferencing trends have changed dramatically in the last year and a half. The app that allows up to 99 users to participate in one call was downloaded an incredible 2.13 million times worldwide on March 23, 2020. Not a year later,, Zoom had a total of 38 million downloads at the beginning of 2021.

Video conferencing facts are clear: 

In comparison, it was being downloaded 56,000 times a day in the previous months.

16. 51% predict video will be even or more critical than AI and other future forms.  

(Globe Newswire)

Video conferencing statistics for 2020 show a tendency to explore augmented reality and artificial intelligence as new hot trends and directions. 

But even if they change the face of company policies and the look of our workspaces, they’re no threat to video. Rather, they’re a powerful aid, as video will only grow in importance to connect remote teams.

Looking at the future of video conferencing, 63% of employees think video conferences will be a wider used format compared to artificial reality and virtual reality. Additionally, 55% believe it will be more important than automation and robotics.

When it comes to voice assistants, 69% think video will be more important or equal to voice assistance.

What’s more:

Some 51% believe video will be just as important as collaboration platforms such as Slack or Microsoft teams, if not more. Share on X

17. Up to 9 in 10 people say video conferencing results in savings, as projects are finished faster.

(Cisco Webex)

Video conferencing usage statistics for 2021 point out another key benefit of remote solutions. The companies that encourage video conferencing and working from home see 25% less employee turnover. This is huge because the average cost of replacing an employee is a whopping $15,000. So, having less turnover is one of the most significant ways to cut costs.

18. 40 million users were conferencing on Skype daily during the first half of 2020.

(Windows Centar)

Skype usage statistics show that the recent events surrounding the COVID-19 pandemic caused a 70% rise in Skype users over the last couple of months. In March, 40 million people are using the application daily.

19. Hispanic people embraced remote fitness the most, with 17% switching their training to video calls.

(Statista)

Looking at video conferencing statistics, Coronavirus has not made video the go-to option only in the corporate world and education. As 2020 moved along, fitness moved online, and the sports industry followed.

Across the world, people took to exercising in front of the screen. Some more than others, of course.

The percentage of fitness video conferencing in different ethnicity groups looks like this:

  • 17% Hispanic
  • 13% African American
  • 13% Other
  • 6% White

20. Gather, a new virtual hangout platform, has 4 million users.

(The Guardian)

A virtual office, campus, and party place, the platform has raised an impressive $26 million in investment.

Why are people flocking to it?

It turns out there is apparently too much of a good thing. After a year of video conferencing and Zoom meetings, a new term has been coined for the lack of energy many feel after hours in front of the screen. “Zoom fatigue” comes from the lack of non-verbal cues in video conversations, as there may be delays or poor connection.

What’s more:

Watching a dozen faces in front of us tires our minds in new ways. There is the added stress of not wanting to be on camera, which is draining for some. In contrast, circulating around a virtual office with your avatar relieves some of that stress. So, gamifying workplaces is the latest effort in improving remote working.

In Conclusion

The rise and rise of video conferencing has graced us with advances and new solutions that allow for much innovation. 

We’re seeing an emerging trend of virtual meeting rooms where high-quality LED screens are introduced instead of laptops and phones. 

The thing is:

We’re no longer expected to go through the daunting process of connecting and setting everything up while tripping over cables and wondering if the meeting will fall through. 

Bottom line:

Video conferencing statistics show a 71% agreement between companies and employees on the fact that the trend of global team distribution has made video conferencing a daily necessity. 

Clearly, it’s not going away any time soon. 

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